CREATIVE PROCESS

How we work.

We work on multiple projects simultaneously and feel strongly that an organized process equals better work, because freedom is found within structure. Beginning with your initial survey, we thoroughly think about what you receive from us.

We strongly value what you entrust to us: your dream, your vision, your passion.

Design Comps Image Design Comps Image Dialogue Image Discussion Image

Surveys

We are as detailed as possible in our survey questions so that all guesswork is taken out at the beginning of the process. Each question is carefully constructed to prompt careful thinking about your needs. “If your organization was a car, what kind would it be?” “ What is the key message you are trying to convey to your audience?” The survey is just a starting place, but an extremely helpful one.

Comps

We present our ideas through several rounds of concepts starting with black and white, so that color doesn’t distract from the essence of the design. Each round we fine tune the project, adding color and images, bringing the design to life. The approved estimate includes the number of comp rounds.

Workflow

We use Basecamp to organize projects and set you up with an account so that you can easily access files and keep track of progress with us. It has been a fantastic tool and a life saver for us and our clients. It's a place to upload any file you can think of. No more chains of emails, just one place to focus on your project.

Illustrations